We back bold independents.
Creating local heroes for the optical and
hearing care retailers
INEUROP connects and strengthens independent professionals across Europe. We focus on smart collaboration in commerce and distribution, giving local businesses the tools to grow, stay independent, and stand out.
“Rooted locally, connected across Europe.”
- Our vision
To empower and unite Europe’s leading independent opticians and audiologists – transforming the way people see and hear the world through innovation, collaboration, and entrepreneurial excellence.
- Our mission
At the heart of our mission is a commitment to championing the success and independence of Europe’s finest optical and audiological professionals. Together, we are shaping the future of the industry.
Gamechanger Event 2025
Barcelona was buzzing! INEUROP brought optical entrepreneurs from 7 countries together for three days of inspiration, innovation, and collaboration. Discover the ideas shaping the future of our industry.
Our partners are visionary optical and audiology businesses across Europe.
What connects them?
- A passion for personal care
- A commitment to quality
- The ambition to stay independent, but never alone
“The most inspiring optical and audiology professionals are not big chains. They’re the local heroes who combine craftsmanship with care, and style with substance.”
Pim Föster, CEO Optitrade
Want to become a partner?